Quote:
Originally Posted by Blakesdad
The Internet.
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Or lack of it, when it comes to The Fisherman. They have no interactive presence on the net. It took forever for me to get my subscription up and running; everything was done via snail mail. They even had a problem when I paid my renewal using an online bill payer service
. The market is there, I just think they have not marketed themselves that well. They are flourishing in the NJ/NY markets because of a much higher concentration of anglers than we have here in the mid-Atlantic region. But Brian is correct, there is so much more available on the Internet and it is a shame The Fisherman has not modernized themselves. I called them over two years ago and suggested that they provide an annual, or rolling, index of their articles. They said it was in the works and would be available within a year. As with so many businesses, they fail to see times are a changing. Not embracing the net was a huge mistake. Many of the Charter operators are making the same mistake....Don